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||Established in 2002, Gobi Partners is an early stage venture capital firm focusing on IT and digital media investments in China. We are very hands-on. We have to roll up our sleeves and get our hands dirty because the legal and financial infrastructure in China is less mature. We also take a mentoring approach for our entrepreneurs. Experienced management is not the commodity that it is in other parts of the world. We have to lead by example and really encourage entrepreneurs to build companies the "right way."